Are Online Copywriting Courses Worth It?
If you feel like the art of writing is your calling, especially for those that want to be a copywriter, and not just any copywriter but one specifically geared towards websites, read on, because a majority of the part of your task I’ll be to write copy for different types of websites and niches. Unless you specifically choose just one or two.
Did you know it is estimated that websites that have blog pages and articles uploaded on a rotation basis get over 120% more engagement (viewership) and leads (clients or customers) than one that does not. You can learn more about this here.
So, the question remains – How do you become a lucrative copywriter that people want to hire or use to flourish their web copy?
The answer – Learn and upskill yourself every chance you get. It does not have to be a tedious chore of attending a class on a university campus or going back to school – Not at all. The solution is simple – grab one of the best online classes out there, and spend a few hours each day going through it, doing the course work, completing all the tasks, write the tests or exams and voila! You could be the next best online copywriter that businesses are just waiting to hire.
And if you’re wondering if these online learning facilities are truly worth the time, effort or even the monetary investment, we would say yes
But don’t worry about the nitty-gritty of where to look because you can start right here, right now. With our list of courses below, out of the hundreds that we have shifted through, we were able to narrow them down into helping you to pick the best one for your personal needs. You can check this link to know more about this: http://www.writersresist.org/copywriting-courses/.
Once you have chosen the right one for you, the only action that needs to be taken on your part is to start the adventure of a lifetime.
But first, some tips on what to look for:
– ‘Death by PowerPoint’: In this day and age, the fast-moving world has no time to sift through hours of listening to people talk about things and show you some mundane presentation they have made on PowerPoint. No, this is the age of quick deliveries and fast results. People want more by doing less, and it is the same with internet courses. No one has time to waste and as such it is always best to look for courses that not only enable you to download a 100 page PDF manual for you to ‘take-home’ and read but rather a live, interactive fact-to-face ‘classroom’ program that is being taught by a lecturer either in the present or recorded as a link for you to download.
– Accreditation: When choosing the right virtual copywriting course for yourself, make sure it is an accredited institution that you go for. A lot of them say they are, but it is easy to look up the title of the accreditation they ‘claim’ to have if you do a quick search on it. if you don’t know what the term means you can find out on this source, exactly what it means to be accredited.
– Get Them on The Phone: If they do not have any contact details on their website, that’s a no-go. But the ones that do have contact details such as a phone number or customer support number, should be easy to reach and you should pick up the phone and give them a call. While you’re at it, ask to speak to the program co-ordinator or manager and ask them all the budding questions you need to. That call could give you the answer to whether they are a legitimate business and you want to invest in them or not.
– Reviews and Reputation: When we do our online shopping, we often scroll through pages and pages of different products, brands, attributes of those brands, read through reviews, look at the star ratings. So why shouldn’t you do the same with online learning options? Look for the institutions that have either decent or the best online (and overall) reputation. Check if they are backed by industry professionals or reputable teachers. A lot of their websites should have reviews from students who are currently attending the course or have already finished them – read what they say and judge for yourself.
Courses you could look up include the below:
- The Writers Bureau
- The Blackford Centre
- Success Works
- American Writers and Artists Inc
- IDM (Institute of Digital Marketing)
The above points are just a few of the important things that we would like to share with you, and a few of the reputable online choices that we think may suit your needs.
Last, but not least, signing up for online courses is possibly the best thing you could do to learn everything you need and more, however, don’t just stop there. Do other outside of the learning zone extra-curricular activities. For instance, find out if there are any website that is looking for guest-bloggers or ghost-writers and start doing so yourself. The practice will definitely help you become more confident in the act. If you are too shy to do this and would rather wait a while till your more clued up, then start your own blog page, where you can write copy for yourself and gradually work your way to a more public domain.